YarnYAY! is live!
I am so excited to announce that my brand new knitting subscription box service (in partnership with CrateJoy), YarnYAY! by Vickie Howell is LIVE!
Join today and become one of the first subscribers and help build the YarnYAY! community. We’re launching with a limited amount of boxes, so nab ’em while they’re hot — pre-order now for shipping at the beginning of May.
What is YarnYAY!?
Why I started it.
For the past 15 years of my career within the knitting industry, I’ve been sharing with the community — through TV shows, books, tutorials, classes, live appearances, social media, etc. — my passion for knitting. That’s meant everything from great projects and my favorite designs to cool tools and of course, yarn.
Up until now, however, I’ve always had to send folks elsewhere to track down all of those great products. YarnYAY! by Vickie Howell changes that. Starting today, knitters can opt-in for receiving monthly packages which will include some of my favorite fiber finds. You can count on me to not only bring offerings from small dyers and indie craft companies right to your doorstep but also offer semi-private tutorials, exclusive live videos and a close-knit (har, har, har) community via a private Facebook group.
The Bigger Picture
Much like the intent behind my series, The Knit Show, my broader vision for YarnYAY! is to be a productive contributor to the well-being of the yarn industry as well as another nurturing component of our community. That sounds nice, you say, but what the heck does it mean? Here’s how I see it:
The rising tide lifts all boats. It’s my hope to be able to expose gorgeous products to my audience in batches that are affordable and sized for project-finishing success (I think it’s important for us to have little wins in our life, even within the context of crafting.) Once “YarnYayers” have the opportunity to play (and fall in love with) with these products, I encourage them to go out and shop for larger amounts at their local yarn store, Etsy shops, or favorite online small business. We’re all in this together, yo. Speaking of…
It takes a village. Maintaining creativity in our very busy lives takes effort, but encouraging and enabling others to do so is my absolute passion, and I believe that community is key to making that happen. We need each other.
To that end, YarnYAY! isn’t just a retail service, it’s also an extension of our community. Subscribers will have the opportunity to virtually hang out and knit-along together, ask me questions, have access to tutorials, and participate in brainstorming sessions for future, YarnYAY! boxes. We’ll build this together!